NAIROBI, Kenya, May 31, 2021 – Kenya’s premier radio station Capital FM today entered into a partnership with WRC Safari Rally as the official English language broadcast station for the global showpiece to run June 24-27 in Kenya.
Preparations for the Safari, returning to Kenya for the first time in 19-years, are at an advanced stage with the Service Park at the Naivasha Kenya Wildlife Service Training Institute (KWSTI) scheduled to open on June 11 to everyone while the Media Center that will host international and local journalist will be up by June 21.
Speaking during the signing of the deal at the WRC Safari Rally secretariat located at the Moi International Sports Center Kasarani, Capital Group Limited commercial director, Farida Idris said the partnership affirms the station’s support for sports in the country.
“Today is a proud moment not only for Capital Group and WRC Safari Rally but for rally fans and Kenya at large. Kenya is truly a blessed sporty nation, before we go for the Tokyo Olympics, our local rally drivers are ready to take on international drivers at this year’s WRC Safari Rally,” Idris said.
She added: “Capital Group is proud to partner with WRC Safari Rally as the official Local English language broadcast station hereby joining other partners like the Government of Kenya, Kenya Commercial Bank and FIA (International Automobile Association) who have all teamed up with WRC Safari Rally Kenya to make this event a success.
“We continue to celebrate legendary rally drivers Ian Duncan, Patrick Njiru, Azar Anwar, Carl Tundo, the late Jonathan Moi, and Phineas Kimathi who put Kenya on the world headlines as a respectable rally nation. As Capital Group, we enjoy a huge following from many motorsports fans, and from the 24th to 27th June, we shall be on there to give our fans fast hand information,” she said.
WRC Safari Rally CEO, Phineas Kimathi welcomed the partnership saying that the appointment comes as part of Capital FM’s relationship with Kenya Motorsport Federation (KMSF) for many years.
“We are delighted to appoint Capital FM as our official English language radio broadcast partner. We have partnered with Capital FM for a number of years and today it’s a great day, I’m delighted to say that Capital FM is going to broadcast all he highlights of the rally beginning today,” Kimathi added.
The epic and eagerly-awaited WRC event will revolve around Lake Naivasha and Lake Elementaita within the renowned ecosystem.
The event will feature the three WRC manufacturer teams, Toyota Gazoo Racing, M-Sport Ford and Hyundai Motorsport WRT.